Wow, one of my favorite companies, that I think has enormous potential just took a huge step. I think it’s a good direction, maybe not where I was hoping but still a good direction.

Truphone just launched 1.5cents to the US and Canada. They are offering a monthly plan of $15/month for 1,000 minutes. This is really great for world travelers and people just wanting to make inexpensive high quality phone calls from their mobile phone. I get the feeling that this does not include free incoming minutes (I hope I’m wrong) which is quite disappointing but still movement going the way I would like to see it go. Small baby steps are still step. EDIT, I am happy to be wrong this time. I must be jaded by the big US telcos, I figured, of course they’re going to charge for anything they can. I’m very happy to report I was 100% wrong. In true Truphone class and style, they are keeping with their standards and not charging any differently on this new plan then they have in the past.

If you don’t know what Truphone is, it’s a mobile VOIP service provider. They run off of Nokia N and E series devices over wifi and 3G and on the iPhone over wifi only (let’s not get into Apples/AT&Ts stupidity now). Truphone recently purchased a global roaming sim card company and is selling that service to now.

Truphone keep up the good work and please continue to progress with your plans. I would personally like to see free incoming calls and SMS to start. EDIT, MY MISTAKE, Truphone is so sophisticated and forward thinking they NEVER charge for incoming calls or SMS (except on the iPhone).